The Life of Matthew

In my last post I highlighted the case of Jennifer Laycock of The Lactivist and how she had received a Cease and Desist (C&D) letter from the National Pork Board in the US for the use of the slogan “the other white milk.”

The good news is that the issue has been resolved.

Not only has Jennifer received a letter from the NPB apologising for the tone of the C&D letter but the National Pork Board have initiated a voluntary fundraising campaign amongst staff and executives to raise funds for the Mother’s Milk Bank of Ohio.

When things go wrong we should mention them. When things go right we should give credit where it is due so well done the National Pork Board.

You can read all about it at Jennifer’s post.

Until next time, bye bye.